How to smooth facial wrinkles and achieve firmer, more elastic skin

Wrinkles are often considered a woman's most feared enemy. They are folds that appear on the surface of the skin (mainly the face) at those points where it is repeatedly stressed by the activation of underlying muscles. The first wrinkles usually appear around the age of 30, but in fact the skin of the face starts to become thinner (by about 1% per year) from the age of 25 on and loses its natural elasticity and hydration.

The cause of the appearance of wrinkles

The main reason why wrinkles appear on our face is certainly the passing of time. Indeed, as we age, our skin loses collagen and elastin -which ensure its elasticity–, hyaluronic acid –which keeps skin hydrated–, and sebum, all these factors cause skin to dry. 

Other factors for the onset of wrinkles on the face include excessive exposure to UV radiation (especially if sunscreen is not previously applied), an unhealthy diet, stress, and the abuse of smoking and alcohol. Obviously, the signs of time cannot be erased, unless one resorts to surgery and invasive solutions, but one can prevent their appearance and mitigate their degradation, because a radiant and toned face is synonymous not so much with beauty, but above all with wellness.

Tips for preventing the appearance of wrinkles

There are a few small measures that can be taken to prevent the formation of these skin imperfections... No, we haven't reinvented the wheel, but it is always better to brush up on some old good habits! 

Skin experts will never get tired of reminding us how important it is to apply a generous amount of sunscreen to protect skin against UVA and UVB rays before and during sun exposure. 

A second good habit to follow is definitely not to smoke and not to drink alcohol, which besides being a measure that improves your health in general, it is a great way to reduce and prevent the formation of wrinkles on the skin of face and neck. 

Keep skin hydrated by drinking at least 2 litres of water a day and apply nourishing creams daily. This will also provide skin with the hydration it needs, and as a consequence, your face will not become dehydrated and take on a dull, opaque look.

In addition to drinking water, it is essential to remember to regularly follow a healthy and balanced diet. Besides being a good habit for the wellness of our entire body and for our health, it becomes a good ally for preserving the beauty of our skin.

Last but not least, it is essential to try to avoid any source of stress for the sake of the health of our skin (and not only that!). The question that arises is: how to do it? Finding a moment of calm amid work, family, traffic, and a hectic life in between a trip to the supermarket and having a drink with friends seems like an impossible deed nowadays. But do not fear, your detox moment to free your skin (and mind) from daily stress can be found first and foremost in a good rest. Remember, in fact, how important it is to sleep at least 7-8 hours a night. In addition, devoting some time to relaxing activities such as a cup of herbal tea or face massages to relax the muscles that have been tensed during the day (after a good cleansing, of course!) can become a good habit to follow.

Acmella oleracea extract: your ally to effectively reduce wrinkles

The jewel in the crown of yoUBe's anti-ageing skincare line is the Acmella Oleracea extract: a powerful active ingredient derived from the plant of the same name, a safe alternative to plastic surgery, that significantly reduces wrinkles and gives facial skin a visibly rejuvenated look.

Acmella Oleracea extract is an active substance with immediate anti-wrinkle effect, and a muscle-relaxing long-term effect. It is a 100% natural extract that has an instant lifting action especially for reducing expression lines around the eyes and the lip contour area.

All products in the yoUBe anti-ageing treatment line contain this precious active ingredient. It is every woman's ally when caring for their skin for effective anti-wrinkle action: :

  • l’assoluta is the yoUBe anti-ageing face cream, with Hyaluronic Acid and Vitamin E, which will make your skin hydrated, elastic and firm, thus visibly reducing the signs of ageing.  
  • d’incanto is the yoUBe anti-ageing face serum, a concentrate of efficacy with Hyaluronic Acid and Red Seaweed, which will make your skin radiant, compact and hydrated while visibly reducing the signs of ageing.
  • mia brama is the yoUBe eye and lip contour, which, thanks to the presence of Hyaluronic Acid and Glycosaminoglycans, will make your skin more relaxed and hydrated by reducing expression lines.

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