About Us
We are start and we are up, uniquely and proudly yoUBe.
Always starting from ourselves, creating a universe of simple cosmetics, highly effective and full of strength.
Lovers of the extraordinary, bold in innovation, we cross the dominant from scientific research to combine it with the original power of Nature.
Creating a beauty-full system, simple and functional.
The twenty years of experience in cosmetics production of our CEO and founder guides us in the selection of what truly makes sense to pursue.
Daniela Maffoni, an entrepreneur capable of dreaming and concretely doing.
A leader guiding a team that is diverse and predominantly female, a line of products dedicated to the complete wellness of your individuality.
This is yoUBe: a principled enterprise that is reborn every day. Beyond time and its skin, toward the gentle reclaiming of harmonious balance.
My growth has been a journey. I embraced some of my distinctive characteristics such as sensitivity, determination, and the ability to trust in the specific skills of others, to bring out the best version of myself as a leader, in an almost entirely male context.
Daniela Maffoni
Our values
New Natural Nice
The winning formula of every yoUBe product lies in the energetic relationship of its components: active and activating ingredients carefully selected and combined with innovative processing methods, naturally certified and at the same time pleasant.
Completely essential
In the pursuit of total simplicity, yoUBe convinces, captivates, and stands out. At the edges of a market overcrowded with options, its range is practical, clear, and transparent.
Nothing more than everything you need to revolutionize the concept of routine.
Faithfully yours
Representing every inclusivity is the declaration of the youBe line, characterized by a quality-price ratio that is competitive and attractive.
A value we are committed to maintaining free from compromise, delivering to our customers always an excellent product, rigorously controlled by independent external bodies.
Make IT beauty-full
Beauty productions, fully conceived and made in Italy with particular attention to environmental and social impact.
